Digital Summit is a leading national series of digital marketing and strategies, produced by TechMedia. Thousands of digital marketing leaders, entrepreneurs, and innovators rely on Digital Summit each year to stay a step ahead in the ever-changing digital economy.
Want to get your shopper so excited about coming to and shopping in your store? Learn how social media is being used to delight shoppers before they enter the store and how they will sing your praises after they leave.
The Sports PR Summit is an invite-only event that brings together senior PR and digital media executives from the pro and collegiate sports ranks, as well as from top sports corporations, for panel discussions and valuable networking opportunities. Prominent media members and athletes share candid insights about the best ways for PR and social media executives to work most effectively with them. Fellow PR executives also share best practices.
The 2019 Sports PR Summit will take place on Tuesday, May 21, 2019 at The Players’ Tribune headquarters in New York City.
Pepperoni, the most popular pizza topping, also appears on the list of least favorite pizza ingredients. How can that be? Like pizza toppings, social media data points aren’t favored the same way by brands. We all have personal preferences to what we like best. Its no different with social media data and how they impact your company.
Prepare to get nerdy (but leave your graphing calculators behind). We’ll talk through how to borrow data principles to weight your data and find out how your social media strategy really is working — or isn’t. You’ll find and channel your inner statistician to apply weighting factors to your data sets. Learn how to create a custom weighted mean calculator (never fear, we’ll make Excel do all the work!) that provides answers about quality of engagements and sentiment, rather than quantity.
Please join us on Tuesday, April 9, in the Heritage Room at BridgePort BrewPub as we welcome Lauren Teague, Social Media Analyst at Convince & Convert, who will be presenting “Social Media + Statistics = Not Your Average Metrics Discussion”.